It all started with a big idea: Trust Science, Not Luck. Our advertising team turned this into a multi-channel campaign strategy with deliverables for science-backed detergent company, Dirty Labs.

Developed a $50,000 media plan for Nordstrom to sell 463 additional Béis Weekender bags during Mother’s Day, including consumer targeting and media buy recommendations.

Interior design firm Ottis & Pearl asked our team to forecast for a future storefront. This 77-page report covered everything from external analyses to financial analyses to a multi-step plan for achieving their goals.

Tasked with curating an art exhibition featuring local Roman artists, our team created Uprooted, a show aimed at highlighting displacement, from the plants within the local garden to people around the world.

Successfully completed a job simulation project focused on designing an innovative omnichannel marketing strategy for Lululemon.

With the overarching goal to create new social media content fitting with the current brand identity while drawing in new audiences, I built a content library/calendar of over 60 pieces across 4 platforms.